Assuming you are in a situation similar to where we were initially, It was hard to generate MLM leads. Its not like we do not know how or where to obtain these leads. The price of these leads were high. We came online. In a short period of time, we started producing around 30 free MLM leads. Assuming you are talking to that many people daily, what difference do you think that will make in your primary business? One of the tools or website that we used was Linkedin.
Linkedin is a social network filled with professionals. This website if dominated with working people. On Linkedin, you will see presidents (even of USA), CFO, recruiters etc. From the professionalism view, these are the folks that you need in your Network Marketing Venture. You certainly do no want any idle and non busy person in your business. Otherwise, you would be running an Adult day care center.
How credible you are; is particularly significant on Linkedin In terms of using Linkedin to generate free of charge MLM leads. These are working fill with. They are the corporate people. They need to know that you know what you are talking about.
Don’t operate Linkedin as a sales funnel. When you are on twitter, you can sell your business opportunity. On Facebook, you can sell your product or business opportunity. Doing this will yield you no result.. But on Linkedin, this is a “No No”. Spend time in educating people on Linkedin.
Take your time to properly fill out your profile. The type of folks that are on Linkedin take into account this insignificant stuff. Stay away from commonly used abbreviations like “lol”. On Twitter and other Social media, you can use acronyms like that. I will not advice you to use it on Linkedin. Your picture is also very important.. Do no put up a picture of you dancing in a club. Use any of your professional looking picture. Perception carries a lot of weight on Linkedin.
You have to join groups of like minded individuals. Search for groups that are business oriented. Join Targeted groups. Why would you want to join a group of farmers on Linkedin? That will not do you any good. Look up groups for business saggy people and join it. Search for MLM companies and join their group. You also want to join groups that has many members.
As you learn more about the Linkedin strategy, You will have to start writing educating contents on the groups’ wall. Your verbal communication on these walls is very important. Be aware of your grammar as much as you can. Again, it goes back to the type of people that will be reading the content that you post on the walls. If you are wondering what you should write about; then you need to educate yourself. You should read books and listen to audio books. Use Google to educate yourself on important topics like MLM prospecting, MLM training etc. EDUCATE YOURSELF and train whatever you have learned to others.
Recommendations is also significant on Linkedin. You need at least 3 to 5 recommendations on Linkedin. Ideally you would want the top earners of any MLM business to recommend you.But that would take forever to happen. Contact any person (they could be your downline) that would recommend you. This is about getting validated by a 3rd party, This is the same thing as the traditional three way call prospecting. The interesting part is as soon as people start benefiting from you posts, they will recommend you for others. So there is a viral effect here.
The major concept behind all these is ‘branding”. If you are like me, I get an average of 30 emails per day on Facebook and twitter of people telling me how great their product and MLM business is. It does not take me much time to press delete and delete them. STOP PITCHING YOUR BUSINESS TO OTHER PEOPLE. ADD VALUE TO PEOPLE. Educate them on the regular basis and train them for free. They will join your primary business.
Ola Abitogun is an Mlm Expert. For more on Mlm leads Generation, click Leads in Mlm.


