Bottom line, there’s one thing you need in order to succeed with any Network or MLM Marketing program, its leads. Without high quality leads, you’ll doomed to never make much money regardless of how good your company, the pay plan, your upline or anything else maybe. You need a lot of leads since because there’s no way you’ll sign every one to be an agent. How many depends on a number of factors that include your skill and your business. Also, if you have a lot of leads, you won’t have to feel like you have to sign every one. You will be able to say No to having someone that doesn’t match what you’re looking for if you have 20-30 people waiting for you to pitch them.
The ole standby has been to call everyone you know and ask for referrals. Tell them how great the business that you have is and how they will benefit. If you’ve chosen a good company, this should not be a problem. If not, may be you need to keep looking for the right business. This by the way is a great way to decide if a company is really good for you.
Build lead capture pages and get them listed high on search engines. This will generate leads that are interested in your company. However, anyone who has worked at getting a site listed high will tell you this is time consuming and far from easy and it’s not an overnight job either. You could spend months working on your site and never break the top 100.
You can advertise your lead capture page on Pay Per Click (PPC) search engines. The largest sites are Google and Yahoo. These are the ads that show up at the top or on the right when you search. This is the fastest way and depending on the key words you’re bidding on could be cheap or very expensive (some keywords cost over 100 bucks) and there’s no guarantee you’ll get a single lead. It only guarantees that someone will see your page. If you’re going to go this route, do yourself a favor and either get trained on how to do it or start slow or both. You can easily blow hundreds or thousands of dollars before you know it.
Printing flyers and posting them on bulletin boards around town and put them on doors and cars is olde school, but works. At 1-2% success rate, you could get 1-2 leads per hundred flyers. Depending on your closing rate, you can figure out how many flyers you’ll need to hand out consistently to reach your goals. There are costs to print, but these can be minimal. Watch out for local laws and always get permission before going on someone else’s property to distribute.
You can spam the world. But please, do us both a favor and don’t. You run the risk of getting kicked out of your company because this is not a desirable way to get business and often has consequences like bad press.
No one wants (or should) cold call. But if you have the right personality and obey the laws, this could work. Just as it sounds, you get a list and start dialing for dollars. This is the cheapest way to generate leads if you have a thick skin.
You can buy leads from a company that generates leads for you. But even these aren’t created equal. Some companies sell the same lead to 5, 10 or more people; even people in the same company as you and sell them for weeks, months or longer. You could end up with a lead that is 5 months old and been called by 10 or more people and is just plain tired of talking to people or has already joined a company and is quite happy with it. Some are also overpriced and use shady tactics to get people to sign up such as contest sites.
Lead Co-Op are not only popular, but have advantages. These leads can be as fresh as 1-3 days old and only sold once. Make sure the company is reputable, been around for awhile and truly cares about their customers/members. They should offer multiple lead packages. Remember that regardless of how the lead was generated these people asked for information on starting a home based business. It your responsibility to get them the information as soon as possible.
Are you lead generating actions duplicatable to your downline and get consistent results? This is important to think about as you want to replicate your actions in your downline.
Interested in what Taylor Steven uses to generate leads, click mlm leads. Are you interested in a turnkey business opportunity?


